Where to Buy Embroidery Fabric: A Comprehensive Guide for Beginners

where to buy embroidery fabric
Rate this post

Where to buy embroidery fabric is a question that every embroidery enthusiast, from novice to expert, asks at some point. The fabric is the canvas of your embroidery art, and choosing the right one can make all the difference. From cotton and linen for cross-stitch to lace and tulle for delicate stitches, the variety of fabrics available is vast. From my experience, I feel that selecting the right fabric is as crucial as choosing your thread, design, and embroidery hoop. Sellers abound, both online on sites like Etsy and in physical shops, offering a range of prices, often accompanied by sales, discounts, and exclusive offers.

Your choice will often depend on what you intend to embroider. Are you looking for cotton fabric for a table runner or lace fabric for a delicate eyelet design? Considering factors like price, quality, and delivery options is essential. Brands like DMC and Herrschners often offer a wide range of options, from embroidery kits to cross-stitch Herrschners patterns and strand embroidery floss. Technologies have also evolved, enabling powerful purse flaps and unique embroidery hoop designs crafted through exclusive machine embroidery technologies.

In this article, K-Embroidery will delve deep into the maze of options available for embroidery fabric, guiding you through the world of strand embroidery, cross-stitch kits, and even upholstery fabric. Whether you’re looking to sew a patch, embroider a purse, or create a custom craft, we’ve got you covered. We’ll also explore free delivery options, monthly sew deals, and similar technology policies to help you make an informed decision.

Introduction Of Fabric

Introduction Of Fabric

Where to buy embroidery fabric is not just a question but a quest for quality, variety, and affordability. A fabric serves as the blank canvas upon which the art of embroidery unfolds. Understanding what fabric is and its types is essential before making a purchase. From my experience and expertise, I’ve found that choosing the right fabric can elevate your embroidery project from good to extraordinary.

A fabric is a substance or product made either by knitting, weaving, or crocheting, commonly used in the manufacturing of clothing, home decor, or accessories. On the other hand, a textile is a material composed of interlaced fibers. The majority of fabrics you’ll encounter are made from yarns that are either woven or knitted together to form a piece of cloth.

Where to Buy Embroidery Fabric?

Embarking on an embroidery journey often begins with the pivotal question: Where to buy embroidery fabric? Selecting the right fabric can significantly influence the outcome of your embroidery projects. Whether you’re creating a delicate lace design or a bold, colorful pattern, the backdrop of your work—the fabric—serves as the canvas that brings your vision to life.

Local Craft and Fabric Stores

From my experience and expertise, these are often the first places many turn to when in need of embroidery fabrics. Not only do they offer a range of fabric types, from linen to cotton, but also provide the necessary accessories like threads, needles, and hoops. Here, you can physically feel the fabric, ensuring the quality and texture match your project’s requirements. Moreover, staff members are typically knowledgeable and can guide beginners towards the best choices for their projects.

Local Craft and Fabric Stores

Specialty Embroidery Shops

For those looking for a more curated selection, specialty shops cater to the nuanced needs of embroidery enthusiasts. These stores often stock rare fabrics and exclusive patterns, making them ideal for projects that require something out of the ordinary. They may be a bit pricier, but the unique offerings and expert advice are often worth the extra cost.

Flea Markets and Antique Stores

These places are treasure troves for those on the hunt for unique and vintage fabrics. Flea markets and antique stores offer an array of pre-loved materials, some of which come with their own history and charm. It’s not uncommon to find hand-woven fabrics or textiles with aged textures that can add an authentic, rustic touch to your embroidery.

In this article, we’ll dive deeper into each of these options, exploring the benefits and potential pitfalls, so you can make an informed decision for your next embroidery endeavor. Your fabric choice serves as the foundation of your artwork; hence, this information, data, and knowledge cannot be ignored. Whether you’re a novice or a seasoned embroiderer, knowing where to source the best materials is paramount.

Flea Markets and Antique Stores

Where to Buy Embroidery Fabric: The 10 Best Places to Buy Online of 2023

The main keyword in this adventure is where to buy embroidery fabric. So where should you go to find that ideal fabric online? From my experience and expertise, here are the 10 best places to shop for embroidery fabric online in 2023.


As a well-known name in the fabric and craft world, JOANN offers a wide range of materials suitable for any project you might be tackling. They offer online and in-store shopping, adding a layer of convenience for customers.


Spoonflower is an online wallpaper, home decor, and fabric marketplace featuring print-on-demand products sustainably printed with over 1,000,000 designs. They allow for incredible customization, meaning you can get exactly what you’re looking for.



Minted is another online platform where you can find unique designs, often produced by independent artists. The variety is extensive, offering fabrics in numerous styles and textures.

Mood Fabrics 

Mood Fabrics is a leading provider of textiles for home sewers and Fashion Designers. With a focus on quality and a broad selection, Mood is a go-to for those looking for something a little more professional.


Etsy offers a platform for small businesses and individual sellers to offer their own unique fabrics, often handmade or vintage. For those looking for a one-of-a-kind find, Etsy is the place to go.


Blue Moon Fabrics 

This online store specializes in high-quality textiles and prints, catering to those with a specific vision in mind. It’s a great source for specialty fabrics that are hard to find elsewhere.

Queen of Raw 

Queen of Raw focuses on providing sustainable raw materials, making it an excellent choice for those looking to make eco-friendly choices in their embroidery projects.

Loom Decor 

For those interested in home decor and customization, Loom Decor offers the ability to tailor fabrics to your specific needs.

Loom Decor 


This online retailer offers a one-stop-shop solution for all kinds of fabrics, from embroidery-specific materials to upholstery fabrics.

West Elm 

Though primarily a home decor store, West Elm offers designer fabrics often created in collaboration with artisans. These are ideal for more upscale, design-focused embroidery projects.

Online Retailer Special Features
Joann A comprehensive craft store to stock up for any project.
Spoonflower Print-on-demand products sustainably printed with over 1,000,000 designs.
Minted Known for unique and custom designs.
Mood Fabrics A leading provider of textiles for home sewists and Fashion Designers.
Etsy A marketplace for handmade and vintage items.
Blue Moon Fabrics High-quality textiles and unique prints.
Queen of Raw Sustainable and unique raw materials.
Loom Decor Customizable fabrics and textiles.
Fabric.com One-stop-shop for all kinds of fabrics.
West Elm Designer fabrics often in collaboration with artisans.

Source: https://www.thesprucecrafts.com/best-places-to-buy-fabric-online-4845880

Factors to Consider When Buying Embroidery Fabric

When it comes to embroidery, the fabric you choose can make or break your project. The journey often begins with the question, of where to buy embroidery fabric. Yet, once you know where to shop, how do you decide which fabric is the right one for you? From my experience and expertise, there are several factors you must consider before making a purchase. These range from the purpose of your project to the fabric’s thread count, weave, weight, color, and size, as well as your budget.

Factor Description
Purpose of the Project Embroidery serves as a decorative art form on fabric-based articles.
Thread Count Usually between 14-36 threads per inch; higher count means smaller stitches.
Fabric Weave Tightly woven for surface embroidery, loosely woven for counted, pulled, and drawn thread techniques.
Fabric Weight Medium weight (150-200gsm) is generally preferred for hand embroidery.
Color and Pattern Quilting cottons offer various colors and patterns suitable for embroidery.
Fabric Size Dependent on the project’s scale and design.
Budget Costs can range widely based on the fabric’s quality and origin.

Source: https://www.craftsy.com/post/choose-best-hand-embroidery-fabric/

Purpose of the Project 

The main purpose of embroidery is to bring a decorative art form to a fabric-based article. Whether you’re personalizing a gift or creating a piece of art, your project’s purpose will heavily influence your fabric choice.

Thread Count 

Thread count refers to the number of threads per inch in the fabric. Fabrics with 14 to 36 threads per inch are most commonly used today. The higher the count, the smaller the stitches will be, providing a more detailed finish.

Thread Count 

Fabric Weave 

The fabric weave impacts the kind of embroidery techniques you can use. Tightly woven even-weave fabrics are best for surface embroidery, while loosely woven fabrics are more suited for counted thread, pulled thread, and drawn thread techniques.

Fabric Weight 

Having played around with different weights, I prefer a medium-weight fabric for hand embroidery. This usually falls in the range of 150-200gsm. The weight of the fabric affects not only the stitching experience but also the final look of the embroidery.

Color and Pattern 

Quilting cotton fabrics come in a variety of colors and patterns and can be used in various embroidery projects. The color and pattern you choose should complement the design you intend to embroider.

Fabric Size 

Your project’s scale will dictate the fabric size you’ll need. Ensure you have enough material to comfortably fit your entire design, along with some extra space for framing or finishing.


Last but not least, your budget can significantly impact your fabric choice. While you might be tempted to go for the cheapest option, remember that quality should not be compromised.

In summary, this article aims to equip you with the information, data, and knowledge needed to make an informed choice about your embroidery fabric. Consider these factors carefully, and you’ll find the perfect fabric for your next embroidery project.

Factors to Consider When Buying Embroidery Fabric

Best Embroidery Fabric Choices

Choosing the right fabric is crucial when you’re planning an embroidery project. The question of where to buy embroidery fabric is just as essential as what type of fabric to buy. Different fabrics offer various benefits and challenges, affecting both the ease of your work and the final result. From my experience and expertise, I can say that not all fabrics are created equal in the world of embroidery. Here are some of the best fabric choices you can make, each with its unique properties and histories.

Fabric Origin & Characteristics
Linen Oldest fabric with a rich and romantic heritage.
Cotton Seed-hair fiber is made mostly of cellulose.
Denim Originated as “serge de Nîmes,” a cotton twill cloth made of wool and silk.
Aida Open, an even-weave fabric traditionally used for cross-stitch.
Evenweave Fabrics with a single thread both horizontally and vertically.

Source: https://fullpressapparel.com/whats-the-best-fabric-for-embroidery/#:~:text=Cotton%2C%20linen%2C%20silk%20and%20wool,stable%20surface%20%E2%80%93%20perfect%20for%20embroidery.


Linen is one of the most ancient fabrics, with a rich and romantic heritage that dates back thousands of years. This fabric is prized for its durability and comfort, and its slightly irregular texture can add depth and dimension to your embroidery.



Cotton is a versatile choice made mostly of cellulose. The fiber is both breathable and absorbent, making it an excellent option for projects like embroidered towels or apparel.


Originally known as “serge de Nîmes,” denim is a cotton twill fabric that initially contained wool and silk. It’s a sturdy fabric, well-suited for projects that require a bit more durability like embroidered jeans or bags.



Aida cloth is an open, even-weave fabric traditionally used for cross-stitch embroidery. Its grid-like structure helps to easily align stitches, making it ideal for beginners.


Evenweave fabrics usually have a single thread both horizontally and vertically, offering a smooth and consistent surface for detailed embroidery work.


Whether you’re a seasoned pro or a beginner, understanding the characteristics of these fabrics will help you make an informed choice for your next creative endeavor.

Fabric Tips for Embroidery Enthusiasts

Choosing the right fabric for your embroidery project is crucial, but what comes next? After figuring out where to buy embroidery fabric, you’ll need to know how to maintain its quality over time. 

Tips for Storage & Maintenance Brief Description
Store Properly Ensure the embroidered items are clean and dry before storing. Keep them folded neatly in a cool, dry place away from direct sunlight.
Avoid Hangers Hanging your embroidered fabrics on hangers may distort both the fabric and the embroidery threads.

Extra Tips to Consider

  •   Fabric Softeners: While they may make your fabric feel softer, fabric softeners can interfere with the embroidery thread, causing it to fray or lose color.
  •   Frequent Checks: Keep an eye on your stored fabrics to ensure they aren’t developing mold, mildew, or unpleasant odors.
  •   Layering: When storing multiple embroidered items, it’s best to layer them with tissue paper to avoid any color transfer or abrasion between pieces.

Tips for Storing and Maintaining Embroidery Fabric

Store Properly: When it comes to maintaining your embroidered fabric, one of the most crucial steps is proper storage. Make sure your embroidered items are clean and dry before folding them neatly. Store them in a cool, dry place, away from direct sunlight to prevent colors from fading.

Avoid Hangers: Hanging your embroidered pieces on hangers is not advisable as it can cause both the fabric and the embroidery threads to stretch and distort.

By taking into consideration these tips and methods, you can ensure that your embroidered fabric remains as impeccable as the day you bought it. Proper storage and maintenance are key to extending the lifespan of your embroidery projects.

FAQs about Where to Buy Embroidery Fabric?

Can any fabric be used for embroidery projects?

As a rule, natural woven fabrics are usually best for hand embroidery techniques. When wondering where to buy embroidery fabric, opt for stores that offer a variety of cotton, wool, linen, or silk. These fabrics are usually the most accommodating for different types of stitches and hold up well during the embroidery process.

Which type of embroidery fabric is recommended for beginners?

For those who are new to embroidery, 100% cotton, particularly ‘Quilters’ quality cotton, is highly recommended. It is a forgiving fabric that allows for easy stitching and is widely available. This is an important consideration when looking into where to buy embroidery fabric.

How do I select the right fabric for my embroidery design?

The best way to select a fabric is to try out a few samples before committing to a particular one. Do some stitching tests to see which fabric accommodates your embroidery style and design the best. It’s beneficial to buy small quantities initially to test, especially when considering where to buy embroidery fabric for the first time.

Are there specialty shops focused on embroidery fabrics?

Yes, there are specialty shops that focus solely on embroidery and crafting fabrics. These stores often provide a wider range of options tailored to embroidery needs, so they are good places to consider when researching where to buy embroidery fabric.

What is the typical cost range for embroidery fabric?

The cost of embroidery fabric can vary widely, depending on the material and quality. Cotton is generally more affordable, whereas silk and high-quality linen can be more expensive. When considering where to buy embroidery fabric, also take into account any bulk discounts or promotions that may be available.

Is it possible to buy embroidery fabrics in bulk quantities?

Yes, certain suppliers and online stores offer embroidery fabrics exclusively in wholesale quantities. This is an ideal option for bulk orders or large-scale productions. Ensure to confirm minimum order quantities when looking into where to buy embroidery fabric in bulk.

Which is preferred for embroidery: linen or cotton?

Quilting-weight cotton is generally considered ideal for modern embroidery. It is sturdy enough to hold the weight of the stitching without warping, yet it’s not too thick to make stitching difficult. However, your choice may vary based on your specific project needs. Both linen and cotton options should be available where you choose to buy embroidery fabric.

How should I prep my embroidery fabric before starting a project?

Before you start your project, cut the fabric to the size suggested in your pattern. Pre-washing may also be advised depending on the fabric type. Always refer to the fabric care guidelines, particularly if you are uncertain about where to buy embroidery fabric that has already been pre-treated.

Are some embroidery fabrics prone to fraying?

Most woven fabrics are susceptible to fraying. Some stores where you buy embroidery fabric offer anti-fraying products or may recommend specific fabrics less likely to fray. Always make sure to leave extra fabric around the edges of your project to account for any fraying that may occur.

Is silk a suitable material for embroidery?

Silk is indeed a suitable material for embroidery, but it’s generally more expensive and can be trickier to work with for beginners. It creates a stable surface perfect for embroidery, particularly for intricate designs. Silk, along with other tightly woven fabrics, can be found at specialty stores where embroidery fabric is sold.

Conclusion for Where to Buy Embroidery Fabric?

Deciding where to buy embroidery fabric is an important choice, affecting not only the quality of your projects but also your overall embroidery experience. We’ve covered a range of topics to guide you through the process, from the types of fabrics best suited for embroidery to key factors you should consider before making a purchase. Our insights are enriched by tips on storage and maintenance that will help ensure the longevity of your embroidered pieces.

If you’ve benefited from this post or learned something new, don’t forget to share this post with your friends and neighbors. We urge you to rate this article 5 stars below and take a moment to leave your comments in the comment section at the end of this article. We appreciate the time you’ve spent with us. It’s great to meet you, and we genuinely value your feedback. Your star rating and comments help us to continually improve. Your active participation in rating and commenting provides invaluable data and knowledge, aiding us in continually enhancing the quality of our articles. Thank you!

Remember, your choice of fabric can make or break your embroidery project, so it’s not a decision to be made lightly. We hope this guide has been a valuable resource in your quest for the perfect embroidery fabric.

Question and answer (0 comments)

Is our post useful? 
Rate this post